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Brevo

US alternative: Mailchimp

French customer engagement platform combining email and SMS campaigns, marketing automation, transactional messaging, CRM, and sales tools.

Free optionFully European

Overview

Brevo provides a customer engagement suite for marketing, sales, and transactional communication. Teams can create email and SMS campaigns, automate journeys, send transactional messages, manage contacts, and track customer conversations. The platform also includes CRM, sales pipeline, landing-page, and reporting features. Brevo serves small businesses, agencies, and larger organizations through web applications, APIs, and integrations.

Why it is listed

Replaces

Mailchimp

European signal

Reviewed as strongly European-aligned

Privacy and hosting notes

Brevo publishes French legal, privacy, and data-processing materials; customers should verify communication-channel processors, retention, and international-transfer terms for their plan.

Funding and ownership

Venture-backed; public company and financing reports document a $160 million 2020 Series B and later growth capital, including a 2025 round.